One of the most important parts of a successful freelance career is to keep your clients happy. They give your job purpose and put money in the bank – so how can you keep them happy?
Check out four tips to help you to keep your clients happy.
1. Communicate With Your Client
Communicate with your client every day that you work on the project, if possible. It will reassure the client that you are putting in the time and effort as you work, and it means they can input into the project whenever they want to,
Remember you are providing a service – checking in regularly means that you will create a result that both you and your client will be happy with.
2. Don’t Over Promise
Don’t make promises to clients that you are unsure if you can keep. Don’t claim to be an expert if you are not – let your credentials do the talking. If the client is speaking to you, it is likely that they believe you have the qualities needed to complete the job.
Ideally, you will make fair and reasonable promises, but provide unique and above average results. These clients will remember you, and likely come back – but if you promise more than you can deliver, they may not be interested in your services again.
3. Remember The Client’s Needs
Every time you work on the project, re-read the client’s requests. Freelancers can occasionally get distracted with their own personal vision – one which may not suit the client. Re-check every time you work on the project and you will create something perfect for the client – rather than yourself!
4. Be Honest
During your initial conversation with a client, be honest about your strengths and weaknesses. Lots of freelance work is objective – you could write an article or pitch that some clients will hate and some will love.
Tell them that you can’t guarantee they will love you work, but you are going to try your best to provide something perfectly suited to the client.
Do you have any other ideas to help create great work for clients? Comment your ideas below – I always love to hear cool ideas from other bloggers! 🙂 🙂 🙂